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Pros

  • Rear Wheel Drive makes it fun to drive
  • Class leading ZF auto transmission
  • Segment best warranty packages

Cons

  • Design not to everybody's tastes
  • Rivals have better interior quality
  • Run flat tyres

WrapUp

 

The Ultimate Driving experience in its league. Although, the upcoming line up isn't to everybody's taste.

 

BMW started Indian operations in 2006, and also has its own manufacturing facility at Chennai. Globally, BMW is sales leader in luxury car sales, but could not replicate similar success story in India. BMW is known to engineer fantastic driver’s car and is famous for its 50:50 weight distribution in most of the products. BMW has M-Series line of cars which are much sportier and powerful versions of regular production car they make. BMW also owns iconic British automotive brand “Mini” and in 2012 Mini brand was introduced in India. BMW’s line up includes 1 series, 3 series, 5 series, 6 series, 7 series, X1, X3, X5, X6, Z4 roadster and BMW i8. This is apart from various M-series models on sale. Off-late, BMW’s focus has increased on factors like ride quality apart from superb handling which it always offered. This focus has again bridged the gap between Audi, Mercedes-Benz and Audi. BMW was one of the first manufacturers to implement ZF’s 8-speed automatic gearbox extensively in its range. This transmission circumvents use of two clutches and yet is one of the best automatic slushboxes around. The service and warranty packages that BMW offers are also segment best, and this is very critical as the spare cost price of these luxury cars are stratospherically priced. BMW also used run-flat tyres in India which were not very well received due to harsh ride quality they offer and considering Indian road conditions, the problem of harsh ride was accentuated. This wasn’t particularly good as the luxury cars were mainly chauffeur driven and rear seat comfort is paramount in this segment.

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